Black Friday sales at Best Buy are expected to resume this year.
The retailer will kick off the holiday season with a four-day sale starting Tuesday and then will start its Black Friday sale on Nov. 19 – a week earlier than Black Friday proper. A “Black Friday price guarantee” covers the sale items on Oct. 19, if they are lower.
Corie Barry, CEO of Best Buy, announced Thursday’s holiday plans on NBC’s Today Show.
“We are heading into the most competitive period of the year. Barry explained that everybody wants to find the ideal gift for their customers. And what we see is that we will continue to keep our prices extremely competitive. Prices won’t rise significantly from now, and in fact there will be amazing deals.
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Best Buy said one of its “hottest deals” is a 70-inch Samsung 4K Smart TV for $599, a savings of $150. The retailer last year sold a Samsung TV with a 70 inch screen for $529.99. Chromebooks starting at $99.
Minneapolis’s electronics retailer was one of the first to unveil 2021 holiday plans. Sam’s Club said it would double the amount of its savings events and Amazon began an earlier sale.
Last year, Best Buy unveiled its first Black Friday deals on Oct. 8, days ahead of its competing Amazon Prime Day sale.
Experts suggest that holiday gift shoppers start looking for gifts before Thanksgiving or Black Friday. This is often considered the official launch of the holiday season.
“Shoppers are planning to spend more money for the holidays than they did last year,” Kristin McGrath, a shopping expert and editor at deal website RetailMeNot, told USA TODAY. “This increased demand is all going to be on top of the shipping delays, staffing challenges and supply chain issues that are dogging retailers this year.”
The White House announced Wednesday that Walmart, FedEx and UPS will expand their efforts in order to help with the ongoing supply chain bottlenecks and shortages caused by the pandemic.
“We’re actually in a relatively good inventory position,” Barry said during the NBC interview. “But broadly, we are going into the holiday with 20% more inventory than we had two years ago and 50% more than last year.”
Black Friday Early Sale Oct. 19-22
Best Buy says it’s “thrown out the old holiday calendar and created a whole new one to help you score the hottest tech at the best deals.” Days highlighted on its calendar include Nov. 1, which it says “Black Friday Prices Guaranteed.”
During the four-day early sale, Best Buy said in a news release that it’ll have “hundreds of our Black Friday deals available on the season’s hottest tech, including everything from headphones to laptops and more.”
Member Monday special deals
The Best Buy Totaltech membership costs $199.99 per year. Members also get the My Best Buy loyalty programme for free. They have access to special deals every Monday throughout the season.
There’s an extra benefit of the paid program, the company said, “Totaltech members will also get more opportunities than anyone else to hopefully score some of this year’s hardest-to-find products, like gaming products.”
Black Friday: Best Buys
Best Buy stated that it would offer deals several times during the season, but its Black Friday sale begins Friday, November 19.
“As usual, we’ll have thousands of deals on the tech at the top of your list,” the retailer said.
Best Buy Black Friday Price Guarantee
Best Buy is also offering a Black Friday Price Guarantee on selected, qualified items during the sale’s early four days.
According to the fine print, qualifying items will be identified on the website and store price tag with a “Black Friday Price Guaranteed” message.
Members of My Best Buy or Best Buy Totaltech will automatically receive the difference in price and reimbursements are expected to occur by December 15.
Those who are not members can still get a refund: “If the price goes lower before Black Friday and customers are not a member of My Best Buy or Best Buy Totaltech, they can still be reimbursed by visiting their local store or contacting our Best Buy customer care team and requesting a price match under our Price Match Guarantee,” the retailer said.
Closed Best Buy locations Thanksgiving 2021
Days after Walmart announced it would keep stores closed on Turkey Day, Best Buy followed suit June 8 and confirmed to USA TODAY that its stores also would be closed Nov. 25. Target kicked off the holiday store closings back in January when it said stores won’t open on the holiday that has traditionally been a huge shopping day in conjunction with Black Friday.
Follow Kelly Tyko (USA TODAY reporter) on Twitter @KellyTyko For shopping news, tips and deals, join us on our Shopping Ninjas Facebook group.